Wednesday, August 4, 2010
I am spellbound over today’s discovery: 3DiCD, a new company which Music Week referred to last week as “A new dimension in downloads.” Crunchbase called it “A new social media friendly music format for digital marketing.”
Each 3DiCD gives an artist or project fully viewable 3D rendered album packaging and audio streaming, with access to full [...]
Thanks to veteran marketing exec Colette Weintraub for putting out a masterful analysis of artist Imogen Heap’s use of social media to market her music. Since posting on her blog Deep Dive Marketing, just three weeks ago, Colette herself has realized the benefits of a great, relevant post.
Filed in Marketing, Music trends, Publishing, Social media
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Also tagged imogen heap, Marketing, Music, Music Business, Social media, twitter, uStream, YouTube
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Wednesday, April 15, 2009
Sheer music marketing ingenuity from ex-Saturday night live guitarist G.E. Smith’s band Moonalice, which held a live “Twitter-integrated concert in San Francisco. 3000 downloads and no one had heard of them outside San Fran.
Musician Wages.com posted a great piece on creating iMixes on iTunes as one more way to gain exposure for your music and build credibility for you as a music resource for your fans. Cameron Mizell, author of the post, used this technique himself and saw his own music rise in the charts as people discovered [...]